Parade Sponsors

Sponsorships are an excellent opportunity to promote your business before 10,000 parade attendees, on social media and in other parade publicity. Several sponsorship opportunities are available, starting as low as $100.

Click here for our 2020 sponsorship information.  More information coming soon on all 2020 sponsorships!

If your company is interested in sponsorship information, you can email [email protected] or click here for our contact page.


Thank you to our 2020 Parade Sponsors!


General Sponsors

Dignitary Sponsor

Competitions Sponsor

Santa Float Sponsor

Media Sponsors

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Additional Special Thanks:

  • City of Winston-Salem
  • Winston-Salem Police Department
  • Forsyth County Sheriff’s Department
  • Downtown Winston-Salem Partnership
  • Twin City Santa
  • Winston-Salem Forsyth County High School Band Program